SELECTED WORK / Marketing
King Social
Media
Social media setup and content design for Rent a Car King. The project presents the rental fleet and service information through a consistent set of social posts.
Project overview.
Social media setup and content design for Rent a Car King. The project presents the rental fleet and service information through a consistent set of social posts.
Launching King’s car-rental social presence
King Rent a Car needed social accounts and content to introduce its fleet and rental service. The project combined account setup, planning, visual design and launch management, pairing vehicle showcases with travel settings and practical rental information.
Balancing the vehicles and the information
Vehicle images do not explain availability or how to enquire. The calendar needed fleet posts, lifestyle scenes, customer content and behind-the-scenes subjects related to vehicle care. Captions connected the visuals to the service rather than leaving the account as a photo collection.
Role and contribution
Fron Hasani configured the accounts, established the visual direction and designed posts in Figma. His management work included captions, publishing, campaign planning, organic engagement and a calendar connecting fleet information with travel-oriented material.
The content direction
Photography direction used dynamic angles, scenic settings and warm lighting. Consistent typography and layouts connected fleet posts, travel scenes and customer material. Campaigns drew on travel seasons and local events, with relevant captions covering availability, pricing or the rental process. Organic activity included travel and lifestyle communities, local collaborations and customer-content campaigns.
What King received
King received configured accounts, a visual content system, designed posts and a publishing calendar. The presence gives the business a channel for showing vehicles, explaining rentals and responding to interest, supported by an organized sequence of content.
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