Monillo.ch
Branding

Monillo GmbH works across vehicle buying, sales and performance tuning. Its identity needed to cover those activities across a website, business materials and larger physical applications. The project included a logo system, typography, color, a supporting pattern and usage guidance.

The mark needed an automotive reference that remained useful at small sizes. It also had to work in different proportions: a site header, social profile and sign cannot all use the same arrangement. The design therefore combined a compact symbol with a family of logo lockups.

Fron Hasani designed the identity from concept through final asset delivery. His responsibilities included the symbol, wordmark treatment, logo combinations, pattern and visual guidelines, with defined spacing, color usage and typography for later applications.

The symbol combines an M with a car silhouette. AGRANDIR GRAND and a red palette provide the typographic and color direction. The system includes symbol-only and wordmark-only versions, horizontal and vertical combinations, and reversed versions for different backgrounds. A pattern derived from the logo extends the identity into supporting surfaces.

The delivered package contains the logo family, pattern and guidelines, including color specifications, typography and usage requirements. AI, EPS, SVG and PNG exports support print and digital work. These assets give Monillo a consistent visual reference for materials covering both vehicle buying and performance services.